Pantone – Colour of the Year 2019: 16-1546 Living Coral

USA • Pantone 16-1546 Living Coral, an animating and life-affirming shade of orange with a golden undertone, is the Pantone Colour of the Year 2019. Pantone claims, that this colour is naturally ideal for packaging applications as it is warm and welcoming and its life affirming shade invites us to reach out and touch.

Pantone 16-1546 Living Coral, an animating and life-affirming shade of orange with a golden undertone (Source: ©Paolo – stock.adobe.com)

Pantone also claims, that Living Coral is a nurturing colour that appears in our natural surroundings and emits the desired, familiar and energizing aspects of colour found in nature. In its glorious, yet unfortunately more elusive, display beneath the sea, this vivifying and effervescent color mesmerizes the eye and mind. Lying at the center of our naturally vivid and chromatic ecosystem, Pantone Living Coral is evocative of how coral reefs provide shelter to a diverse kaleidoscope of colour.

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For more information on the Pantone Color of the Year for 2019, please click here.

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