Print4All survey – Part 2
A statement by Maria Costantino (KBA Flexotecnica)
With Print4All, show organiser Fiera Milano offers a new event show concept to the printing and converting industries. Flexo & Gravure Global asked some exhibitors about their opinion concerning their assessment of the new concept and their individual expectations and products on display.
Maria Costantino, Sales & marketing manager, KBA Flexotecnica (Source: KBA Flexotecnica)
1) What are your expectations for Print4All?
Our expectations are big and we expect many visitors from Europe and Africa because it will be a big industry event that, for the first time, brings together three historic trade show names – Grafitalia, Converflex and Inprinting – to create a one-of-a-kind event, richer and more representative of the individual vertical markets that it includes. It will offer a broader showcase and a wider and more varied selection of solutions. This event is part of the “Made in Italy” promotional programme which ACIMGA has been developing for years. The Print4All event is organised in cooperation with ARGI (Italian Association of Graphic Industry Suppliers) and with the support of ITA (Italian Trade Agency) and the Ministry for Economic Development.
2) Why should industry professionals attend?
Because we believe in this new exhibition format that is open simultaneously to different sectors and print technologies. The idea is to place a strong focus on presenting the entire supply chain for a one-of-a-kind event that is complete and universal in terms of content.
It is an “Innovation Alliance” – Professionals from every industrial sector will be able to find, in one location, a wide range of offerings – from processing to packaging to the working of plastics and rubber to industrial and commercial printing and the personalization of packaging and labels, all the way through to the handling and warehousing of consumer-ready goods.
3) What will be special or unique about this trade show and conference?
This is the first time that a show brings together five Italian and international trade shows of excellence Ipack-Ima Meat-Tech, Plast, Print4All and Intralogistica Italia. On top of that there will be intensive seminars and specialized conferences as important tools made available for all professionals of the printing market: printers, brand owners, operators of the mass market distribution, retailers, and creative of the design in the package.
4) What will your company be highlighting and showcasing?
KBA Flexotecnica will be showcasing its Evolam solventless laminator, which is a complementary product to our consolidated range of flexo printing presses that will allow us to broaden our offers to our existing and new customers and help them to completely meet their production requirements.
5) What else are you looking forward to seeing, learning or being a part of at Print4All?
We look forward to meeting printers, manufacturers as well as various components of the production chain that represent important steps in the decision-making process in terms of purchasing new technologies: creatives, marketing managers, brand owners and retail and mass market retail operators. The role of “Printing in the Customer Journey”, from product launch to production and beyond down to logistics which will represent the leitmotif of the event.