The Innovation Alliance – From an idea to its implementation

ITALY • As of mid-March, already 2656 exhibitors from 54 countries and 126,585 square metres  have been confirmed three months before the event. Therefore, expectations are growing for “The Innovation Alliance”, the new trade fair concept, which will take place from 29 May to 1 June 2018 at Fiera Milano.


The Innovation Alliance will occupy 17 pavillions, essentially the entire area of the Fiera Milano exhibition district, representing the largest event ever dedicated to industrial machinery in Italy and one of the leading sector events in Europe. An insight into markets, which together, in Italy, record a turnover of 23.7 billion euros and over 70,000 employees, and in most cases, they have an export level close to 70%, thus offering an example of the great appreciation Italy’s industrial products have around the world.

The whole event will include, for the first time, five events: Plast (plastic and rubber); Ipack-Ima (processing and packaging); Meat-Tech (meat processing and packaging); Intralogistica Italia (logistics); and inally Print4All, the new format dedicated to the commercial and industrial printing industry.

As a newcomer, Print4All is dedicated to printing and converting on all media and for all types of communication needs. Organised by Fiera Milano, ACIMGA (Italian association of machinery Manufacturers for the Graphic, Converting and Paper Industry) and ARGI (Italian Association of Graphic Industry Suppliers);

The wide and cross-cutting offer makes this event truly unique in Europe. An attractive feature, especially for international players, who will find interesting added value, which will allow them to know more about this industry in a system logic in which everything is connected.

A whopping 1000 profiled top buyers from 51 countries will join the numerous international operators, thanks to the effort of the organisers and ICE, (the Italian trade agency. Top managers of major manufacturing companies will come to evaluate and buy the technology showcased at the trade fair. The packaging and processing sector, with an overall value amounting to EUR 10.8 billion, has seen a +5.9% increase in turnover and exports equal to 69%. The industrial printing and converting machinery segment has seen growth of 13% and a turnover equal to EUR 3.2 billion and exports equal to 67%. Even the internal logistics segment has seen growth of 5.4%, with an overall turnover equal to EUR 5.2 billion.



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